{"id":2166,"date":"2018-02-09T13:31:16","date_gmt":"2018-02-09T19:01:16","guid":{"rendered":"http:\/\/www.rapidsslonline.com\/blog\/?p=2166"},"modified":"2019-07-01T00:25:43","modified_gmt":"2019-07-01T05:55:43","slug":"youre-still-serving-site-http-google-hates","status":"publish","type":"post","link":"https:\/\/www.rapidsslonline.com\/blog\/youre-still-serving-site-http-google-hates\/","title":{"rendered":"If you&#8217;re still serving your site over HTTP, Google hates you"},"content":{"rendered":"<h2>Starting in July all unencrypted web pages will be given a \u201cNot Secure\u201d indicator<\/h2>\n<p>If you haven\u2019t installed an SSL certificate on your website, then you\u2019re running out of time. Over the past couple of years, Google (and Mozilla) have been pushing HTTPS in a variety of ways.<\/p>\n<p><a href=\"https:\/\/www.rapidsslonline.com\/blog\/wp-content\/uploads\/2018\/02\/treatment-of-http-pages@1x.png\"><img decoding=\"async\" class=\"aligncenter wp-image-2172 size-full\" src=\"https:\/\/www.rapidsslonline.com\/blog\/wp-content\/uploads\/2018\/02\/treatment-of-http-pages@1x.png\" alt=\"Treatment of HTTP Pages\" width=\"640\" height=\"231\"><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><!--more--><\/p>\n<p>It started <strong><a href=\"https:\/\/www.rapidsslonline.com\/ssl-resources\/ssl-boosts-google-rankings.aspx\">by rewarding sites that were encrypted with better SEO rankings<\/a><\/strong> and access to the advanced browser and mobile features.<\/p>\n<p>Then last Spring, Google started to become punitive. First, it started to warn users when they were entering login information on an unencrypted website.<\/p>\n<p>In the Fall, they cranked up the warnings again, now any text field on an unsecured page gets a warning.<\/p>\n<p>Starting in July, <strong><a href=\"https:\/\/security.googleblog.com\/2018\/02\/a-secure-web-is-here-to-stay.html\">any website that isn\u2019t being served via HTTPS will receive a \u201cNot Secure\u201d indicator next to the URL in the address bar<\/a><\/strong>. You\u2019ve heard of the green address bar that is given to Extended Validation certificates, well this is the red address bar (of doom).<\/p>\n<p>Why is this Happening?<\/p>\n<p>Google and the other browsers have been pushing HTTPS for a while, this is the final stage for the depreciation of HTTP. Recent update from Googe Webmasters on Twitter;<\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"en\">\n<p dir=\"ltr\" lang=\"en\">As of today, 82% of pages loaded in Chrome on Android are served over the secure <a href=\"https:\/\/twitter.com\/hashtag\/HTTPS?src=hash&amp;ref_src=twsrc%5Etfw\">#HTTPS<\/a> protocol.&#x1f510;&#x1f510;<\/p>\n<p>If your website is in the other 18% percent, find out why &amp; how to secure your site : <a href=\"https:\/\/t.co\/V06rAwhI1g\">https:\/\/t.co\/V06rAwhI1g<\/a><\/p>\n<p>\u2014 Google Webmasters (@googlewmc) <a href=\"https:\/\/twitter.com\/googlewmc\/status\/1072091030101602304?ref_src=twsrc%5Etfw\">December 10, 2018<\/a><\/p><\/blockquote>\n<p><script async=\"\" src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>The reason for this is simple, Google wants the entire internet to be encrypted. That means every website now needs to acquire an SSL certificate, install it and migrate to HTTPS.<\/p>\n<p>Otherwise, Google will put a traffic-killing, conversion-cratering warning on your website. It&#8217;s kind of like a Scarlet Letter or a Dunce cap. You want to be taken seriously, don&#8217;t you? Well having Google mark your website &#8220;Not Secure&#8221; isn&#8217;t a great way to do it.<\/p>\n<p>Because people generally trust Google.<\/p>\n<h2>What do I need to do?<\/h2>\n<p>You have until July to purchase an SSL certificate. <strong><a href=\"https:\/\/www.rapidsslonline.com\/ssl-types\/domain-validation-ssl-certificates.aspx\">DV or Domain Validated SSL certificates are the easiest to acquire<\/a><\/strong>. You only need to prove ownership over the domain and it can be issued within minutes. For many sites this will be the correct option.<\/p>\n<p>However, if you\u2019re looking authentication then you need to purchase either an Organization Validation SSL certificate or an Extended Validation certificate. OV SSL places verified company information in your certificate details.<\/p>\n<p>Let me level with you though, almost nobody bothers to look at certificate details. If you really want to stand you need EV. These certificates activate the green address bar we mentioned earlier. <strong><a href=\"https:\/\/www.rapidsslonline.com\/blog\/raise-green-sign-of-trust-with-ev-ssl\/\">EV SSL both aids against phishing and makes your brand stand out<\/a><\/strong>.<\/p>\n<p>We sell all three varieties and can even help install your SSL certificate for you! Just use the Live Chat in the corner of the screen and we\u2019ll be happy to help. Well, one of our experts at least. You probably won\u2019t get me on account of I\u2019m not allowed near the phones.<\/p>\n<h2>What Does SSL Do?<\/h2>\n<p>SSL or Secure Sockets Layer is actually outmoded. Nowadays we use TLS (Transport Layer Security), but we still refer to TLS as SSL because\u2026 you know, I don\u2019t have a good reason. I guess it\u2019s because more people know SSL. Whatever, you\u2019re actually installing a TLS certificate.<\/p>\n<p>When you install your SSL\/TLS certificate, it enables HTTPS connections. That is, it secures communication between the server and the user\u2019s browser, and vice versa. It does this with encryption. Typically it\u2019s with 256-bit symmetric encryption and a 2048-bit RSA signature key.<\/p>\n<p>This protection is more than adequate, it would take supercomputer hundreds of years to crack your encryption.<\/p>\n<p>Ready to Find the Right SSL certificate for you?<\/p>\n<p>Here are <strong><a href=\"https:\/\/www.rapidsslonline.com\/ssl-types.aspx\">the updated SSL Types<\/a><\/strong> with additional details like features, technical specifications, compatibility, and more.<\/p>\n<p>And remember if you have any questions, about anything, we\u2019re here to assist you 24\/7.<\/p>\n<p>&nbsp;<\/p>\n<h3>Buy SSL Certificate at Cheap Prices<\/h3>\n<div style=\"margin-bottom: 20px;\">\n<p><a href=\"https:\/\/www.rapidsslonline.com\/ssl-brands\/rapidssl.aspx\"><img decoding=\"async\" class=\"size-full wp-image-2708 alignleft\" src=\"https:\/\/www.rapidsslonline.com\/blog\/wp-content\/uploads\/2018\/10\/brand-rapidssl.svg\" alt=\"RapidSSL logo\"><\/a><\/p>\n<div>\n<p>Get an SSL Certificate and enable your website with HTTPS in a few minutes. Buy SSL Certificate at 78% discounted prices.<\/p>\n<div style=\"text-align: right; float: right;\"><a class=\"more-link\" href=\"https:\/\/www.rapidsslonline.com\/ssl-brands\/rapidssl\/rapidssl-certificates.aspx\">Buy RapidSSL Certificate &#8211; 78% Off<\/a><\/div>\n<\/div>\n<div class=\"clear\">&nbsp;<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Starting in July all unencrypted web pages will be given a \u201cNot Secure\u201d indicator If you haven\u2019t installed an SSL certificate on your website, then you\u2019re running out of time. &hellip; <span class=\"d-flex justify-content-end\"><a href=\"https:\/\/www.rapidsslonline.com\/blog\/youre-still-serving-site-http-google-hates\/\" class=\"btn btn-blue\">Read More <span class=\"screen-reader-text\">If you&#8217;re still serving your site over HTTP, Google hates you<\/span><\/a><\/span><\/p>\n","protected":false},"author":3,"featured_media":1950,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[14],"tags":[],"class_list":["post-2166","post","type-post","status-publish","format-standard","has-post-thumbnail","category-ssl-certificate"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>If you&#039;re still serving your site over HTTP, Google hates you<\/title>\n<meta name=\"description\" content=\"Cautious Carl is here to explain Google&#039;s upcoming browser changes and to tell you what you&#039;ll need to do to avoid being labeled &quot;Not Secure.&quot;\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.rapidsslonline.com\/blog\/youre-still-serving-site-http-google-hates\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"If you&#039;re still serving your site over HTTP, Google hates you\" \/>\n<meta property=\"og:description\" content=\"Cautious Carl is here to explain Google&#039;s upcoming browser changes and to tell you what you&#039;ll need to do to avoid being labeled &quot;Not Se\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.rapidsslonline.com\/blog\/youre-still-serving-site-http-google-hates\/\" \/>\n<meta property=\"og:site_name\" content=\"RapidSSLOnline Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/rsosslcertificates\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-02-09T19:01:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-07-01T05:55:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.rapidsslonline.com\/blog\/wp-content\/uploads\/2017\/10\/google-chrome-62-changes-for-not-secure-website.png\" \/>\n\t<meta property=\"og:image:width\" content=\"300\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Patrick Nohe\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"If you&#039;re still serving your site over HTTP, Google hates you\" \/>\n<meta name=\"twitter:description\" content=\"Cautious Carl is here to explain Google&#039;s upcoming browser changes and to tell you what you&#039;ll need to do to avoid being labeled &quot;Not Se\" \/>\n<meta name=\"twitter:creator\" content=\"@rsossl\" \/>\n<meta name=\"twitter:site\" content=\"@rsossl\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Patrick Nohe\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"If you're still serving your site over HTTP, Google hates you","description":"Cautious Carl is here to explain Google's upcoming browser changes and to tell you what you'll need to do to avoid being labeled \"Not Secure.\"","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.rapidsslonline.com\/blog\/youre-still-serving-site-http-google-hates\/","og_locale":"en_US","og_type":"article","og_title":"If you're still serving your site over HTTP, Google hates you","og_description":"Cautious Carl is here to explain Google's upcoming browser changes and to tell you what you'll need to do to avoid being labeled \"Not Se","og_url":"https:\/\/www.rapidsslonline.com\/blog\/youre-still-serving-site-http-google-hates\/","og_site_name":"RapidSSLOnline Blog","article_publisher":"https:\/\/www.facebook.com\/rsosslcertificates\/","article_published_time":"2018-02-09T19:01:16+00:00","article_modified_time":"2019-07-01T05:55:43+00:00","og_image":[{"width":300,"height":300,"url":"https:\/\/www.rapidsslonline.com\/blog\/wp-content\/uploads\/2017\/10\/google-chrome-62-changes-for-not-secure-website.png","type":"image\/png"}],"author":"Patrick Nohe","twitter_card":"summary_large_image","twitter_title":"If you're still serving your site over HTTP, Google hates you","twitter_description":"Cautious Carl is here to explain Google's upcoming browser changes and to tell you what you'll need to do to avoid being labeled \"Not Se","twitter_creator":"@rsossl","twitter_site":"@rsossl","twitter_misc":{"Written by":"Patrick Nohe","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.rapidsslonline.com\/blog\/youre-still-serving-site-http-google-hates\/#article","isPartOf":{"@id":"https:\/\/www.rapidsslonline.com\/blog\/youre-still-serving-site-http-google-hates\/"},"author":{"name":"Patrick Nohe","@id":"https:\/\/www.rapidsslonline.com\/blog\/#\/schema\/person\/3a1975e808f88c1245fd96096b85debb"},"headline":"If you&#8217;re still serving your site over HTTP, Google hates you","datePublished":"2018-02-09T19:01:16+00:00","dateModified":"2019-07-01T05:55:43+00:00","mainEntityOfPage":{"@id":"https:\/\/www.rapidsslonline.com\/blog\/youre-still-serving-site-http-google-hates\/"},"wordCount":716,"commentCount":0,"image":{"@id":"https:\/\/www.rapidsslonline.com\/blog\/youre-still-serving-site-http-google-hates\/#primaryimage"},"thumbnailUrl":"https:\/\/www.rapidsslonline.com\/blog\/wp-content\/uploads\/2017\/10\/google-chrome-62-changes-for-not-secure-website.png","articleSection":["SSL Certificate"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.rapidsslonline.com\/blog\/youre-still-serving-site-http-google-hates\/","url":"https:\/\/www.rapidsslonline.com\/blog\/youre-still-serving-site-http-google-hates\/","name":"If you're still serving your site over HTTP, Google hates you","isPartOf":{"@id":"https:\/\/www.rapidsslonline.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.rapidsslonline.com\/blog\/youre-still-serving-site-http-google-hates\/#primaryimage"},"image":{"@id":"https:\/\/www.rapidsslonline.com\/blog\/youre-still-serving-site-http-google-hates\/#primaryimage"},"thumbnailUrl":"https:\/\/www.rapidsslonline.com\/blog\/wp-content\/uploads\/2017\/10\/google-chrome-62-changes-for-not-secure-website.png","datePublished":"2018-02-09T19:01:16+00:00","dateModified":"2019-07-01T05:55:43+00:00","author":{"@id":"https:\/\/www.rapidsslonline.com\/blog\/#\/schema\/person\/3a1975e808f88c1245fd96096b85debb"},"description":"Cautious Carl is here to explain Google's upcoming browser changes and to tell you what you'll need to do to avoid being labeled \"Not Secure.\"","breadcrumb":{"@id":"https:\/\/www.rapidsslonline.com\/blog\/youre-still-serving-site-http-google-hates\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.rapidsslonline.com\/blog\/youre-still-serving-site-http-google-hates\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.rapidsslonline.com\/blog\/youre-still-serving-site-http-google-hates\/#primaryimage","url":"https:\/\/www.rapidsslonline.com\/blog\/wp-content\/uploads\/2017\/10\/google-chrome-62-changes-for-not-secure-website.png","contentUrl":"https:\/\/www.rapidsslonline.com\/blog\/wp-content\/uploads\/2017\/10\/google-chrome-62-changes-for-not-secure-website.png","width":300,"height":300,"caption":"google chrome 62 changes for not secure website"},{"@type":"BreadcrumbList","@id":"https:\/\/www.rapidsslonline.com\/blog\/youre-still-serving-site-http-google-hates\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.rapidsslonline.com\/blog\/"},{"@type":"ListItem","position":2,"name":"If you&#8217;re still serving your site over HTTP, Google hates you"}]},{"@type":"WebSite","@id":"https:\/\/www.rapidsslonline.com\/blog\/#website","url":"https:\/\/www.rapidsslonline.com\/blog\/","name":"RapidSSLOnline Blog","description":"SSL Best Practices for Secure Website","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.rapidsslonline.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.rapidsslonline.com\/blog\/#\/schema\/person\/3a1975e808f88c1245fd96096b85debb","name":"Patrick Nohe","url":"https:\/\/www.rapidsslonline.com\/blog\/author\/patricknohe\/"}]}},"_links":{"self":[{"href":"https:\/\/www.rapidsslonline.com\/blog\/wp-json\/wp\/v2\/posts\/2166","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rapidsslonline.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rapidsslonline.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rapidsslonline.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rapidsslonline.com\/blog\/wp-json\/wp\/v2\/comments?post=2166"}],"version-history":[{"count":0,"href":"https:\/\/www.rapidsslonline.com\/blog\/wp-json\/wp\/v2\/posts\/2166\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rapidsslonline.com\/blog\/wp-json\/wp\/v2\/media\/1950"}],"wp:attachment":[{"href":"https:\/\/www.rapidsslonline.com\/blog\/wp-json\/wp\/v2\/media?parent=2166"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rapidsslonline.com\/blog\/wp-json\/wp\/v2\/categories?post=2166"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rapidsslonline.com\/blog\/wp-json\/wp\/v2\/tags?post=2166"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}