Green means GO!
The big kahuna of confidence-boosting trust indicators is the green address bar, which displays your organization's name directly in the browser bar next to your URL. This is the most recognized symbol of trust online and visitors will take notice that your site is safe and secure for their (hopefully repeated!) business.
In addition to the green address bar, EV certs enable all other trust indicators for browsers. The padlock icon and "https" are activated. These certs also encrypt at the strongest industry standard, of course. And the validated organizational details are attached to the certificate information, as well as a premium, dynamic site seal from the issuing Certificate Authority (CA).
A wise investment
There isn't much potential for ROI with more basic DV and OV certificates, but the benefits of Extended Validation can help build a business. Not only are you establishing a more stable, secure experience for customers, but you're also giving them a reason to trust your organization above a competitor that lacks an EV certificate. Furthermore, as EV rapidly becomes more popular, tripling in number in the past two years, soon any site's commercial viability without that glowing green bar will be especially problematic.
Are Extended Validation SSL Certificates what you're looking for?
For e-commerce businesses, high profile brands, and any service providers that collect personal data, EV SSL Certificates are the most valuable web security solution available. Also, if you want to vault your company name right to the top with the biggest brands in the business, an EV certificate is a great place to start. Customers will inherently trust you more in a competitive commercial environment. There's simply no stronger choice.
Check out our selection of EV SSL Certificates below!